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Africa Regional Office

SelectFlorida provides information and assistance to African companies interested in establishing operations in Florida or identifying strategic partners in Florida.

Connecting companies in Florida and Africa

If you are a Florida company interested in exporting to the South African market, please click here.

The U.S. State of Florida and the Republic of South Africa have had a longstanding and mutually beneficial economic partnership. Florida was among the first U.S. states to open a representative office in South Africa in the 1990s, with numerous commercial, transportation, and cultural linkages. The prospects for further development of bilateral economic relations are excellent.

SelectFlorida has an Africa Regional Office located in Durban, South Africa with a satellite office in Nairobi, Kenya.


Florida: A Magnet for International Companies Video

Florida: A Magnet for International Companies

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  • In 2022, total bilateral merchandise trade between Florida and South Africa was $313 million, making it Florida’s #1 bilateral merchandise trade partner on the African continent and 62nd largest partner overall.
  • Florida exports to South Africa were $100.8 million in 2022. Leading export commodities include aircraft, chemical woodpulp, plastics, car parts, and orthopedic appliances.
  • Florida imports from South Africa were $212.7 million in 2022. Leading import commodities include yachts, iron, steel, ice cream, essential oils, and jewelry.
Gateway Economy
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Gateway Economy

Florida offers Southern African businesses a gateway into the Caribbean and Latin American regions, as well as in the United States, with hundreds of airports, 15 deepwater ports, 3,000 miles of freight rail tracks and over 122,000 miles of highway to move products and services to market fast. Florida’s state-of-the-art connectivity is the world’s largest telecommunications gateway to Latin America and the Caribbean, supported by 61,000+ total fiber miles, 47,000+ fiber-connected buildings and 275 data center locations.

Cultural Ties
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Cultural Ties

Florida and Southern Africa have a strong working relationship as both communities and economies continue to develop. Further supporting their shared business and cultural ties is a Sister City agreement between Jacksonville, FL and the Nelson Mandela Metropolitan Municipality in South Africa.

Our Location
Kwa-Zulu Natal

Our Location

SelectFlorida – Africa Regional Office
2 Ncondo Place
Ridge Side, Umhlanga Ridge
Kwa-Zulu Natal, 4319
South Africa

Let’s Connect. We’re here to help.

Abigail Ellary Director 27 (0) 82 341 9541
Contact Us